Brooklyn Brewery has launched its first alcohol-free beer, Special Effects, in the UK.

The 0.4% beer is available in 355ml bottles and has been brewed using a fermentation method that limits the amount of alcohol created, without compromising on flavour.

Special Effects is hoppy beer with a piney aroma and bitter finish. Its golden, bready sweetness comes from dry-hopping with Citra and Amarillo hops – a technique rarely used in alcohol-free brewing, the company said.

Jonathan Dee, director of marketing for Craft & Ale at Carlsberg UK, said: “Inclusivity is one of the core values of Brooklyn Brewery, and to us this means that everyone should be able to enjoy a great tasting, well brewed beer, regardless of alcohol content.

“There has been a clear cultural shift in the UK towards moderation, with drinkers seeing low and no alcohol options as more ‘socially acceptable’. This has created an opportunity for non-alcoholic alternatives from trusted and recognised brands.

“Brooklyn Special Effects is already performing well in Sweden and we have no doubt that it will perform incredibly well in the UK too. This is a big moment for Brooklyn here in the UK.”