Robinsons Brewery expands beer offering as exports climb

The brewery is celebrating 42% like-for-like growth in export sales and has cited the popularity of “premium British beer” for its ongoing success.

Ben Robinson, head of sales for Robinsons Brewery said the rise of “craft beer” is helping the business reach out to a new audience of drinkers and drive sales.

“Innovative brews from microbreweries are en vogue and these new craft beers are a further chance for Robinsons to branch out into this demographic on a global platform,” he explained.

According to the brewery, its two new beers have already received interest from “several key countries” and have also opened new export trading routes to Trinidad and Tobago.

Oliver Robinson, managing director for Robinsons Brewery’s Beer Division added: The continued growth of our export division is representative of the global popularity of premium British beer. The demand is helping Robinsons enter new countries and share our brewing passion with new locations around the world.

“We’re very excited about 9 Hop IPA and Steam Lager, these brews have challenged our state-of-the-art brew house and allowed us to explore new styles that Robinsons aren’t synonymous with. It’s an exciting time for British beer.”

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